commercial - Parachute® on Wednesday, November 16th, 2011

Typography has become an important sales tool and some kind of a trend in package design. The visual personality of type and its association to certain emotions, is important when it comes to selling the product and attracting the right audience. Having this in mind, we collected a number of packages which are just inspiring if not beautiful. Enjoy!

Marton by Kiss Miklos

Katie Mullins’ Pastoral cover by Ryan Feerer

Sandro Desii by Lociento Studio

Freak by Propaganda

Hydro plane by French Paper’s Air Craft

Breuckelen Gin by Breuckelen Distilling

Reishunger by Funny Paper

Heide Honey by Pidgeon Design

Milk Paint by Dawn Steinbock

DIESEL by TACN studio

Christmas Absinthe by Stranger & Stranger

Mina Harissa by Monday Collective

San Cosme by Savvy Studio

Bagel Street Water by Nikolaj Kledzik

Hand-Drawn Text by The Manual Co.

designers, experimental - Parachute® on Thursday, November 10th, 2011

Expressing yourself with words and type, can be really convincing and cool to see. The following images are some scenes from Mecna’s videoclip under the title “Super”, edited by Corrado Grilli and directed by The Boss a.k.a Nicky Beach. The lyrics, the rap, the editing and typography design is all from scratch. Scroll down to watch the video. Enjoy!

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