Publications - Parachute® on Tuesday, September 04th, 2012

The new issue of Slanted magazine is focused on super families (large typeface families) and their amazing range of variations.

These families are characterized by a variety of cuts, which spread open to extremes such as Hairline to Ultra Black and Compressed to Extended. In addition, immediate relatives are also represented such as Sans Serif, Semi Serif, Slab, Rounded, etc.

The new issue comes packed with numerous wonderful photographs, essays and reports as well as special interviews with expert professionals, such as Nadine Chahine, Ian Party, Yanone and Ivo Gabrowitsch. Besides several historic families which are featured, the eight page fold-out cover presents something really cool: a geneology of the best type super families, edited by Indra Kupferschmid. In another interview, Panos Vassiliou from Parachute talks about the award winning typefaces: Centro Pro and Regal Pro.

Regal Pro is a Red Dot winning typeface and was originally created for the redesign of Grazia magazine. Later it was upgraded for further commercial use and the three basic families were expanded to include more variations, ligatures, swashes and additional support for Cyrillic and Greek. The final version includes 5 families (Regal FinesseRegal SwashRegal Display, Regal Text, Regal Stencil).

Centro Pro is a European Design Awards winning typeface and was characterized by the jury as an almost ‘invisible’ typeface with distinct personality. It has a range of weights that is ideal for a wide range of design works and fulfill its purpose while not attracting any unnecessary attention. Centro Pro includes 3 families. (Centro Serif, Centro Sans, Centro Slab)

For further information you can visit the Slanted website or blog.

competitions - Parachute® on Thursday, May 03rd, 2012

Seeking global recognition for your type design project? Granshan 2012 has announced the 5th International Type Design Competition for non-Latin typefaces. Entries can be submitted until May 21, 2012. The categories include Cyrillic, Greek, Armenian, Indian, Arabic as well as Latin typefaces. Type designers from all parts of the world are invited to participate. Eligible are all typefaces that have been designed or digitized after 2001 and meet the competition requirements. The organizing committee of Granshan, has decided for this year to hold the competition in Yerevan, Armenia celebrating the 500th anniversary of the first printed Armenian book and the declaration of Yerevan as World Book Capital 2012 by UNESCO. The winners will be announced at a press conference held by the Ministry of Culture of the Republic of Armenia in Yerevan in the month of June. Following the announcement, winning works and further selected entries will be exhibited in Yerevan and subsequently shown in Munich during the month of November and in Hong Kong during the month of October at ATypI conference.

Further information can be found here:

Publications - Parachute® on Thursday, June 09th, 2011

As the world comes together, western companies are branching out into new markets to expand brand recognition and sell their products. In that respect, designers are asked to create matching campaigns in various languages which are aesthetically appealing, culturally appropriate and typographically correct. Arabic though, being one of the hardest languages to learn, has been a major obstacle for western designers.

Cultural Connectives is an essential introduction to written Arabic and an invaluable resource to typographers and designers. Author Rana Abou Rjeily presents Arabic from a new perspective by comparing and contrasting the essential elements of Arabic and Latin scripts. This book makes written Arabic accessible to those in particular who do not speak Arabic.

Cultural Connectives will help you understand the basic characteristics of the Arabic script and alphabet by comparing it to Latin. Presented in a plain and understandable manner, this book will help you avoid common mistakes and get a grasp of how the written language works.

Rjeily explains the language by applying Arabic rules of writing, grammar, and pronunciation to English. She starts the book by presenting the Arabic writing system and its various letterforms. Then she moves on to illustrate Arabic’s lack of separate vowel forms with a page of English text that has all the vowels removed and raised above the words. In following chapters she explains quite successfully the use of Arabic diacritical marks by applying them to latin words and presents ways to memorize the alphabet.

Finally Rheily illustrates the Arabic letterforms in detail by developing a matching Arabic version of her font Mirsaal. The Arabic and latin Mirsaal share the same stroke width, thick-to-thin variations and open counters in order to achieve balance and harmony.

In conclusion, Cultural Connectives is an interesting and innovative book which attempts to bring together the typographic styles of the Arabic and Latin alphabet.

About the author
Rana Abou Rjeily is a graphic designer living and working in Lebanon. She received her master’s degree in Visual Communication from Central Saint Martins, London, where she started designing Misraal as part of her thesis, drawing inspiration from her personal experience learning Arabic, her native language. Since 2007 she has taught typography and design at universities in Lebanon.

Uncategorized - Parachute® on Friday, January 29th, 2010

It may sound strange but around this time every year or even earlier we sit back contemplating the year before and making plans for the year after (the end of the year is not a good time for us to think business; we just want to go out and party). Well, the year 2009 was very interesting for Parachute®.

A brand new contemporary typeface, the Encore Sans Pro superfamily was released in February. Two months after its release, it was placed in the 30 Brilliant Typefaces For Corporate Design list published by Smashing magazine along with Bodoni Script Pro. In April we were invited to participate in a lecture by the Greek Graphic Designers Association and made a presentation about “The creative process of typeface design” from the initial idea to the final product. Later in the year, Parachute® participated in the leading Graphic Arts Trade Fair Graphica, a major event that takes place every 2 years. An impressive simple stage/stand was set and its Disturbing the Uncool concept was far from the usual hard-sell notion of such events.

In September, right after the summer vacations, we heard some wonderful news coming from Moscow. Parachute received 3 awards from the International Type Design Competition “Modern Cyrillic 2009″. Centro Pro, Champion Script Pro and Goudy Initials Pro received Honor Diplomas for Excellence in Type Design.

“Parachute: Precision Landing” was the title of a special article that was written about Parachute in the February issue of the leading German magazine Novum. The October issue of Computer Arts Magazine speaks to 30 type practitioners around the globe. Among them, Panos Vassiliou was asked to share his little secrets about type. Also in November, for the second year around, Parachute appeared in the international publication Typodarium 2010. Parachute’s most competitive superfamilies, the PF Din Series was featured among other Dins, in the September issue of the Dutch magazine Publish on a special article -signed by Henk Gianotten- about the DIN phenomenon. Finally, the international magazine Creative Review named the Typefaces of the Year in its December issue -as presented by several leading font retailers- and Champion Script Pro was among them. This sophisticated superfamily was the best selling typeface at FontHaus and also made the Top 10 fonts of 2009 list at MyFonts.  © 2015 - upscale typography is proudly powered by WordPress